When reading your AdWords reports in Google Analytics, there are many possible reasons why there may be discrepancies between Google Analytics visits and AdWords clicks. If you see wildly different numbers for visits and clicks, the likely culprit is that the AdWords auto-tagging parameter is being stripped from the landing page URL. What happens when [...]
Tag Archives: auto-tagging
Google Analytics and Troubleshooting AdWords Auto-Tagging
Posted by admin on July 15, 2008
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